Curated picks for modern family life

Cool Mom Team

We spend our time looking for cool stuff, fun finds, and helpful info just for you. Hope this one fits the bill.

Helpful Services

College prep without the chaos

For families with a high schooler, college prep can quickly become its own full-time job. Between grades, activities, essays, applications,…
Living

MILK Books: High quality, handcrafted photo books

We take thousands of photos every year, but how many actually make it off our phones? MILK Books makes a…
Baby

Classic strollers for modern parents

Preparing for a new baby makes you suddenly notice every detail of your home—and every piece of gear you’re about…
Beauty + Cosmetics

Stock up and save at Walmart’s Beauty Event

If your makeup bag is looking a little more well-loved than you’d like to admit, Walmart’s Beauty Event, running now through September 4,…
Fashion

New shoes to take you from summer to fall

Fall has a funny way of making everyone suddenly realize their sneakers are worn out, the kids have outgrown their…
Fashion

Timeless fall classics for your wardrobe

Fall fashion is at its best when getting dressed feels easy. Think beautiful sweaters, perfectly cut trousers, versatile layers, and…
Cards + Stationery

Gorgeous invitations? Yep. In budget? Absolutely.

There are some occasions that deserve more than a group text. Birthday parties, graduation celebrations, milestone anniversaries, holiday gatherings, and…
Toys + Playthings

The sweetest back-to-school tradition

Back-to-school season doesn’t have to be all backpacks, supply lists, and new sneakers. Sometimes the best way to mark a…
Family Travel

You won’t believe the Fall Break deals on Expedia

Fall break is that sweet spot in the school calendar when everyone could use a change of scenery—but before you…
Living

The best sunglasses for active families, from goodr

Back-to-school doesn’t just mean fresh notebooks and new sneakers. It also means soccer tournaments, cross-country meets, tennis lessons, bike rides,…

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