kids’ swimwear
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Outrageously fun swim goggles for kids: 7 styles for aspiring mermaids, mermen, and merpeople
Read Essay →: Outrageously fun swim goggles for kids: 7 styles for aspiring mermaids, mermen, and merpeopleOne of my favorite things about taking my son to swim lessons is seeing all the fun swim googles for…
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The cutest kids swimsuits, now on sale if you hurry!
Read Essay →: The cutest kids swimsuits, now on sale if you hurry!Hi, I’m the mom who’s always racing to find swimsuits for my kids in oh…mid-June when they’re all sold-out. Don’t…
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Exclusive look: Get a first peek at June and January’s new swim collection for kids!
Read Essay →: Exclusive look: Get a first peek at June and January’s new swim collection for kids!Searching for cute, modern swimwear that our kids like as much as we do can be harder than you’d think,…
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7 cool kids’ rash guards with UPF so you don’t have to worry about missing a spot
Read Essay →: 7 cool kids’ rash guards with UPF so you don’t have to worry about missing a spotLet’s talk about rash guards with UPF — that’s Ultraviolet Protection Factor, or the clothing version of SPF. As a…
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The best of the J Crew kids summer sale: Hurry for 30-50% off!
Read Essay →: The best of the J Crew kids summer sale: Hurry for 30-50% off!We love a good sale — especially at a store with clothing as amazing as J Crew, where I know…
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9 cool black swimsuits for girls who just can’t with the pink.
Read Essay →: 9 cool black swimsuits for girls who just can’t with the pink.I love black swimsuits — for me. But it never crossed my mind that one day my own daughter would…
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Today’s fantastic Memorial Day sales mean tons of cool summer clothes and accessories for a steal
Read Essay →: Today’s fantastic Memorial Day sales mean tons of cool summer clothes and accessories for a stealYou have a lot going on this Memorial Day, but let’s just go ahead and add something else to your…
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These silly swim masks are going to be the talk of the pool this summer.
Read Essay →: These silly swim masks are going to be the talk of the pool this summer.Fun water toys are really having their moment, aren’t they? From crazy pool floats to OMG unicorn yard sprinklers, we’re…
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Tea Collection summer clothes go on sale, parents rejoice!
Read Essay →: Tea Collection summer clothes go on sale, parents rejoice!Several times a year, I stalk my inbox for notifications about the seasonal Tea Collection sales. And now, right in…
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We’ve found the cutest pool floaties known to man…or bird.
Read Essay →: We’ve found the cutest pool floaties known to man…or bird.Pool accessories have come a long way since I was a kid. Back then, we made do with inner tubes…