This is a sponsored message from Johnson’s®
Johnson’s has been a trusted brand since 1893, but there are still a lot of things that a lot of parents may not know about the company and their products.
It’s good information to have, when you’re deciding what kinds of products to use for the most precious thing in the world to you: Your own baby.
Transparency: Johnson’s wants you to know exactly what you’re putting on your baby’s skin, so every product is clearly labeled with every ingredient in every formulation. Including fragrance.
Ingredients: 97% of the ingredients in Johnson’s are naturally derived; no parabens, no phthalates, no sulfates, no fragrances that are known allergens. But safety always comes first. Sometimes natural ingredients that are safe for adults are just too harsh for a baby’s skin, so Johnson’s won’t use them.
Safety: Johnson’s products meet or exceed safety standards for baby products around the world, including the stringent regulations of Europe, Japan and Canada. They’re also the #1 choice of hospitals.
Research: 90% of all industry-led baby skincare research in the world comes from Johnson’s, because that research helps inform how products work, how they smell, and how effective they are. Findings include knowing that a baby’s skin is up to 30% thinner and more sensitive than an adult’s. Or that enjoyable and familiar scents can improve mood, calmness, and alertness in newborns.
Collaboration: Because Johnson’s is so committed to keeping all babies safe, research about baby skin, touch, sight, smell, and sleep is shared with everyone — including competitive brands.
Education: If you want to know more about any ingredient in any Johnson’s product, from Aloe Leaf Extract to Zinc Oxide, you can find it at Johnsonsbaby.com. You can even look up ingredients in other skincare products you might use.
This has been a sponsored message from Johnson’s®
Editors’ Note: We agreed to partner with Johnson’s on this series after doing our own research on their growth and evolution. We believe in supporting brands that listen to customer feedback, respect new scientific data as it emerges, and show a genuine commitment to safety and transparency.
I was a loyal Johnson’s user until they recently changed their packaging. The new pumps are incredibly fragile – they shatter leaving sharp edges. Johnson’s is fully aware of this issue – their Facebook page is full of stories and they’re not making any changes. Sorry – safety is my priority.
I’m not sure how they can say this after paying millions in connection with cancer causing baby powder. I’d be more likely to believe this message if that issue was addressed and Johnson’s explained how they had corrected the problem in the powder they currently sell. I’m surprised to see this on coolmompicks.
—
From the editors:
We appreciate the feedback Christine. We are extremely conscientious about who we work with, as you know. We agreed to run this sponsored message and work in partnership with J&J after doing our own research and concluding that they’ve made great strides in terms of ingredients, data-based formulas and transparency with consumers.
It’s important to us that *all* parents can feel good about the baby products they use, and when a big brand that makes affordable products continues to evolve in positive ways, we believe in supporting them.
—
We are not sharing any info about talcum powder to be totally honest; however according to the NY Times article about the lawsuit (another thing we looked at before deciding about this partnership): Asbestos is a carcinogen that sometimes appears in natural talc but was stripped from commercial talc products in the 1970s, according to the American Cancer Society.
And according to the National Cancer Institute, claims that talc used for feminine hygiene purposes can be absorbed by the reproductive system and cause inflammation in the ovaries are not supported by “the weight of evidence.”
—
We appreciate your comment — and we actually appreciate you being “surprised,” because it means you’ve grown to trust us. That means everything to us; we’ve worked hard for that over the years. For that reason, we hope that you can give us the benefit of the doubt in this respect as well.